Law of Prägnanz

First proposed by the Gestalt psychologist Max Wertheimer in the early 20th century. The term "prägnanz" is a German word that can be translated as "concise" or "elegant," and refers to the idea that the human brain has a tendency to perceive complex or ambiguous visual stimuli in the simplest and most organized way possible. Wertheimer argued that the brain organizes visual information into coherent patterns based on certain principles of perceptual organization, including proximity, similarity, closure, and continuity. The Law of Prägnanz has since become a recognized principle in the field of psychology, and has been used to describe a variety of perceptual and cognitive phenomena, from visual illusions to problem-solving and decision-making.