Self-Fulfilling Prophecy
A prediction that directly or indirectly causes itself to become true, by the very terms of the prophecy itself, due to positive feedback between belief and behavior.
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Origin
Coined by sociologist Robert K. Merton in his 1948 article "The Self-Fulfilling Prophecy" in The Antioch Review, defining it as "a false definition of the situation evoking a new behavior which makes the originally false conception come true." Merton built on the Thomas theorem—"if men define situations as real, they are real in their consequences"—illustrating the concept with a bank run parable and applying it to racial discrimination. His work laid foundations for understanding how initial perceptions create reality through behavioral feedback loops.
Updated February 22, 2026