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Field of Dreams Fallacy

Field of Dreams Fallacy


The notion that, "if you build it, they will come" where all that's needed to do is to simply produce a product and the market will beat a path to one's door, without considering the economic, political, cultural, and entrepreneurial effort and luck at play.


Named for the 1989 baseball film starring Kevin Costner where he heard a voice to build a baseball diamond in his Iowa cornfield in order for a mystical reunion of baseball legends (including his father).

Everyday Use

Whether it's writing a blog post, sending out a funny tweet, or submitting what you think is a perfect job application -- you can't simply expect results from making something. You have to combine that initial effort with even more hustling effort — finding an audience, pitching your ideas to the right people at the right time, putting in the elbow grease required to go above and beyond.