Field of Dreams Fallacy
The mistaken belief that simply creating a product or service will automatically attract customers, without considering marketing, distribution, timing, or market demand — summarized by the misquoted mantra, "if you build it, they will come."
Origin
Named after the 1989 film Field of Dreams, adapted from W. P. Kinsella's 1982 novel Shoeless Joe. In the film, Kevin Costner's character hears "If you build it, he will come" and builds a baseball diamond in his Iowa cornfield. The singular "he" morphed into the business mantra "if you build it, they will come" by the 1990s.
Everyday Use
Whether it's writing a blog post, sending out a funny tweet, or submitting what you think is a perfect job application -- you can't simply expect results from making something. You have to combine that initial effort with even more hustling effort — finding an audience, pitching your ideas to the right people at the right time, putting in the elbow grease required to go above and beyond.